December 6, 2018
10 Influencer Marketing Trends to Keep Your Eye On
Influencer marketing is a hybrid of old and new marketing tools. It takes the idea of the celebrity endorsement and reconfigures it to fit with...
November 30, 2018
Digital Marketing Trends Leading into 2019
As 2018 comes to a close, a savvy marketer will be looking ahead to the upcoming year and developing a digital marketing strategy to stay ahead of the...
October 23, 2018
Facebook Ads vs. Boosted Posts—Which is More Effective?
By now you probably know that Facebook Ads should be a core component of your digital marketing plan. If they aren’t, we need to talk. After...
October 10, 2018
5 Ecommerce Secrets the 'Experts' Aren't Willing to Share With You
The days of everyone buying the items they need from a brick-and-mortar shop just down the street are long gone. Instead, ecommerce has continued to...
September 25, 2018
Richard Branson's advice for creating great marketing
Behind every successful business is an element of great marketing – and no-one knows this better than Richard Branson. But how do you make sure...
September 19, 2018
The Next Marketing Skill You Need To Master: Touch
A few weeks ago, I took a class at Sephora on how to apply foundation—a life skill I failed to acquire in seventh grade probably because I had my oily...
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